Empowerment through Practicality.

At Bow, we believe style should keep up with real life ~ and look good doing it.

• Mums & dog mums: From juice box leaks to muddy paw prints — Bow has you covered.
• Women starting fresh: Lighten the load. Carry only what empowers you.
• Shared sentiment: Wherever you’re going, whatever you’ve left behind — Bow is by your side.
  We design for resilience, care, and new chapters.

Born from a love of minimal design and maximum practicality, our bags are made to move with you. School drop-offs, beach days, market hauls, coffee runs ~ we’ve got you covered.

Crafted from lightweight, waterproof EVA foam, each piece balances function and form, with interchangeable straps and colourways to suit your mood or moment.

We’re here for the modern minimalist who still loves a pop of personality ~ and for anyone who needs a bag that works as hard as they do (without looking like it).

But Bow is more than just bags. Our goal is to donate a percentage of profits to animals in need ~ because style should carry kindness, too. Every purchase helps us get closer to making that difference.

Welcome to Bow. A little fashion, a lot of fun, and made to carry life beautifully.